Dutch sustainable fashionbrand
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EST

2014


 

 

MANIFEST

HACKED by _ is a collaboration-project between renowned Dutch fashion designers Alexander van Slobbe and Francisco van Benthum. The project represents a response the growing power of the so-called fast fashion chains. These chains created a fashion system, in which the speed of production, distribution, sales, and consumption is the main objective.

HACKED by _ questions and challenges their strategy that not only has reduced the position of the independent designer to that of an unpaid vendor of ideas, but it also discards raw materials, resources, labor and the value awareness of the consumer. With the HACKED by VAN SLOBBE VAN BENTHUM label, the designers are introducing a new approach on designing and creating a collection.

Van Slobbe and Van Benthum are actually reversing the roles. While the chains are prospering by shamelessly plundering the collections of independent designers, this time it is the designers who have infiltrated the production systems of the chains. Van Slobbe and Van Benthum acquired the leftovers the fashion industry usually leaves behind at its production sites. These garments, fabrics, parts of bags and shoes became their point of departure. By manually adding new layers to this ‘prefab’ basis, their pieces regain the signature of the designer. Moreover, this signature results in a coherent collection for men and women that is able to achieve a price level with which the chains have been excluding their competition from the market. The mighty system has been hacked.

In this way, VAN SLOBBE VAN BENTHUM is providing a radical alternative to the growing range of the fast-fashion chains. And through its multifaceted agenda, this initiative offers a fertile base to discuss topics such as overproduction, copyright, waste, up-cycling and the actual significance of clothing.

 
 

Collaborations

2017 the collaboration with the photography department of the Gerrit Rietveld Academy started. Hacked by- and the photography department are both interested in overthrowing traditions and conventions. In trust students get the opportunity to create their own vision of the hacked concept.

Under guidance of photographer Johannes Schwartz, teacher at the Rietveld academy, 3rd year student Vytas Kumza shot the following images.

 
 

Where to buy

Arnhem Coming Soon

Kerkstraat 23

6811 DM Arnhem

www.arnhemcomingsoon.nl

 

CP113

Czaar Peterstraat 113

1018 PE Amsterdam

www.cp113.com

 

DAENS Den Haag

Molenstraat 40

2513 BL Den Haag

www.daensdenhaag.nl

 

The Frozen Fountain

Prinsengracht 645

1016 HV Amsterdam

www.frozenfountain.nl

 

Horaz

Molenstraat 19

2513 BH Den Haag

www.horaz.nl

 

Margreeth Olsthoorn

Schilderstraat 5

3011 ER Rotterdam

www.margreetholsthoorn.nl

 

Outras Coisas

Herenstraat 38

1015 BZ Amsterdam

 

Sukha

Haarlemmerstraat 110

1013 EW Amsterdam

www.atelier-sukha.nl

 

X BANK

Spuistraat 172

1012 VT Amsterdam

www.xbank.amsterdam